Your Cool Roadmap to Revenue is focused on helping you build a revenue-generating business that allows you to leave the rat race and achieve financial freedom. The cool thing is it’s all based on simple, proven principles to make it easy to understand and implement. This is designed to eliminate the confusion and feeling of […]
Step 8: Highly Magnetized Funnel Going right for the sale is an approach used by many struggling entrepreneurs. But that is the surest path to making very few, or no sales at all. There’s a better way. It’s all about guiding your potential customers through a sequence of steps that helps them get to know […]
Step 3: Perfect Cool Customer Many entrepreneurs say that they’re selling to “everyone”. And while that may seem like the best idea, it’s totally the opposite. In fact, selling to everyone is the best way to actually sell to no one. While everyone is not your potential customer, there are the ones that are a […]
Step 9: Do More With a Lot Less You’ve heard the saying, “If you want anything done right, you gotta do it yourself.” But that line of thinking has put many entrepreneurs in a “too much to do, too little time” situation. If you think there’s no way to get something off your plate and […]
Many entrepreneurs start with the wrong things when they create their brand. They focus on things like their logo, colors, and font choices. But that’s not what’s really behind a successful brand. Getting your brand in your prospect’s and customer’s minds is done by building a memorable experience for them. It’s about their journey and […]