122 Comments

  1. Pat & Lorna Shanks
    2010-09-12 @ 3:06 pm

    Hi!

    We use Twitter quite a bit… and find that it’s a great way to connect with people and get them to know, like and trust us. Let us know if you use Twitter for your business… and how it’s working for you.

    ~ Pat and Lorna

    Reply

  2. Mike Pedersen
    2010-09-12 @ 6:38 pm

    Hey Guys!

    I am SO impressed at your Twitter follower count! Wow! How long did that take? I’m start fresh with a new Twitter account, and it’s slow going, but you guys are giving me inspiration. I love your 7 reasons. All good enough for anyone to spend some time daily on Twitter.

    Cheers,
    Mike

    Reply

    • Pat & Lorna
      2010-09-14 @ 8:55 pm

      Mike,

      It’s taken us ’bout a year and a half. It may be slow going right now, but pick up a few cool tips along the way and you’ll be growing a lot faster.

      Thanks!
      ~ Pat and Lorna

      Reply

  3. Tommy DiPietro | MLM Prospecting Hero
    2010-09-13 @ 5:36 am

    Pat and Lorna,

    Great advice on using Twitter!

    I have been using Twitter and have had some great success with
    connecting with other network marketers and generating leads
    for my business and marketing system.

    A great option is the Twitter app available for my Smartphone. I am
    able to send out Tweets when I am away for my computer.

    Thanks for the info!!

    Have a great day,
    Tommy D.

    Reply

    • Pat & Lorna
      2010-09-16 @ 8:52 pm

      Tommy,

      We agree… we’ve been able to connect with many wonderful and like-minded individuals… and had some fun too!
      Mobile Twitter… so cool!

      Thanks,
      ~ Pat and Lorna

      Reply

  4. Emma
    2010-09-14 @ 3:37 am

    Hi Pat and Lorna,

    Thank you for the excellent post! Twitter is absolutely awesome!

    I especially like the 80% social 20% informative rule! I love hanging out on twitter! You two have a very impressive following!

    Hope your week is off to a great start.

    Kind regards,

    Emma 🙂

    Reply

    • Pat & Lorna
      2010-09-16 @ 9:13 pm

      Emma,

      We love hanging out on Twitter too! And the social part is so much fun (good thing it’s the 80% part).

      Thanks so much… hope you had a great week!
      ~ Pat and Lorna

      Reply

  5. Pat & Lorna
    2010-09-16 @ 9:16 pm

    Alexander,

    Keep working on it… Twitter is a great way to communicate and develop relationships.

    Thanks,
    ~ Pat and Lorna

    Reply

  6. Gary Young
    2010-09-16 @ 10:36 pm

    Don’t forget what a fantastic market research tool it can be. You can pulse what people are saying about you, your product, your industry, your competition and your target demographic.

    Reply

    • Pat & Lorna
      2010-09-17 @ 7:11 pm

      Gary,

      Great addition to the list!! Thanks for the idea.

      ~ Pat and Lorna

      Reply

  7. Mr. Personal Development Michael Berry
    2010-09-17 @ 12:29 pm

    Hey Guys great list on the proper was to use Twitter. And you guys should know being the King and Queen of Twitter. Thanks so much for sharing valuable information as you always do.

    Michael

    Reply

    • Pat & Lorna
      2010-09-17 @ 7:12 pm

      Michael,

      You’re very welcome… and thank you so much for stopping by!

      ~ Pat and Lorna

      Reply

  8. Pat & Lorna
    2010-09-17 @ 7:20 pm

    Debbie,

    We use search.twitter.com… and love it too! Thanks for stopping by!

    ~ Pat and Lorna

    Reply

  9. kiaran
    2010-09-18 @ 1:35 am

    hey Guys – nice article – must admit to a love hate thing with Twitter! i like the idea of 80 – 20 – actually with facebook its more like 95% social and 5% business related.

    The quality of any social networking site is related to the degree of dialogue and opportunity for reciprocation – personally I refuse to ever send mass automated messages except via an autoresponder service to an opt in list – the value of recievinig a non business direct comment really resonates – the fact that someone would take the trouble to send a message regarding a blog etc is 100 x more memorable than a ‘hey dude check out my blah blag…” lol.

    Cheers Kiaran

    Reply

    • Pat & Lorna
      2010-09-18 @ 2:32 pm

      Kiaran,

      Thanks! And we love your perspective on social networking… and totally agree with it.
      Thanks so much for stopping by!

      ~ Pat and Lorna

      Reply

  10. Beth Hewitt
    2010-09-19 @ 3:48 pm

    Hey Pat and Lorna,

    This is a really cool Twitter article. I had never really thought about the email vs tweeting but it does make sense that emails are a lot more intrusive and annoying than multiple short tweets each day. I also love your John Maxwell quote “People don’t care how much you know–until they know how much you care.”

    This is one of the biggest social networking rules if you are using social media in business.

    I also didn’t know that you could automatically have your ezine articles tweeted! Awesome.

    Have a wonderful day
    Beth Hewitt 🙂

    Reply

  11. Rob Franta
    2010-09-20 @ 6:34 am

    I love Twitter, it has helped me reach so many people. The part I agree with most is when you said Social media is 80% social and 20% informative. Many people including myself can take a lesson or two here. So many people only tweet business related information they are not building relationships at all. Those people are missing out on the power of Twitter.

    Reply

  12. Tamra
    2010-09-20 @ 1:00 pm

    Pat and Lorna,

    Twitter is one area of marketing I am desperately trying to understand. I just can’t seem to figure out how to be in contact with people on Twitter. Like you said, the messages so away so fast, how can I possibly utilize it correctly.

    Your suggestions now gives me something to go by. I use Twitter as more like a bookmarking site rather than connecting with people.

    Also with the Unveiling of the Tribe Domination Coaching Program, I can’t wait to find out more about how to properly use Twitter for my business.

    Thank you for sharing this valuable information.

    Tamra

    Reply

  13. Kathy Jodrey
    2010-09-21 @ 6:10 pm

    Hi There!

    Yes, twitter is definitely a major asset to us as internet marketers. I have to admit I really am not using it to its full potential – need to start spending more time on this!

    Wondering about the auto posting from blogs and articles. Is this done through a plugin, or through a twitter setting? Thanks for the info and the motivation to get tweeting!!!

    Reply

  14. Carla McNeil, Social Media Marketing Mentor
    2010-09-22 @ 10:35 pm

    I Love Twitter! You are so right there are tons of reasons to be on Twitter!

    Reply

  15. Bruce Backman
    2010-09-24 @ 11:06 pm

    It is always good to be reminded of how powerful and useful a medium like Twitter is. I have been away from Twitter for some time being very busy with other things…but thanks for giving me a good swift kick in the rear.

    Reply

  16. Tom Litchfield
    2010-09-24 @ 11:10 pm

    Okay here’s another reason, or another way, really, you can use Twitter. I use it as a travel log. Don’t forget twitter was initially designed for mobile phone usage. So you can tweet where you are and what you are doing in real time.

    A few years ago, just for fun, I mashed Flickr with a few Twitter services and made a real time travel log with maps and pictures.

    All I had to do was take a pic with my phone and send it to Flickr, the website would automatically update maps and display my picture all in real time.

    Reason #8: Twitter is COOL!

    Reply

  17. Fran Aslam
    2010-09-25 @ 11:15 am

    Hi Pat and Lorna”

    You guys are great. You know why and how I made to your blog, because of the URL you selected for your blog.

    So I read the post about twitter. The list of benefits you both created perfectly describes twitter.

    I love twitter for being a part of our lives. Makes networking easier.

    Folks post is well written, and you are getting well deserved comments. I want to keep visiting your site and therefore, you come over to my site and comment so I may remember to come back

    Have a great week end and enjoy togetherness

    Fran Aslam

    Reply

  18. Wendy Hewlett
    2010-09-27 @ 4:25 am

    Great post Pat and Lorna! I learned from your post and from some of the comments. With respect to emails and emailing your ‘list’ … your social media network is just like your list. In fact, a large number of the younger generation don’t even use email anymore. They consider it to be ‘snail mail’ compared to instant messaging, text messaging and keeping up with friends on social media platforms. Makes you wonder if email and auto-responders will become obsolete in favour of the ‘instant’ methods of communication.

    Wendy

    Reply

  19. Bryan McHeyzer@The Internet Intern
    2010-09-28 @ 9:32 pm

    Hi Pat and Lorna,

    “People don’t care how much you know–until they know how much you care”
    Love this quote and it is so true.

    Great post which shows me that I am not using Twitter to it’s fullest(not sure if this is a word):-)
    So it is time to do smething about….thanks Guys.

    Cheers
    Bryan

    Reply

  20. Clare Kelway
    2010-10-01 @ 5:59 pm

    hi Pat and Lorna,
    I love Twitter and it is definitely my most successful social media presence probably because I focused on it more!!! funny that word “focus” – um! Thanks for sharing your tips. I love John Maxwell’s words of people want to know how much you care versus how much you know. When I first came on social media, I really didn’t understand that. I thought I had to be an expert at everything but I have been learning that people really do want to know about your life and why you are doing what you do, not so much that you are an expert at everything!

    Thanks for sharing.
    Clare

    Reply

    • Pat & Lorna
      2010-10-04 @ 9:48 pm

      Clare,

      Aaahh… the power of focus.

      It really is cool… people are still social beings. No matter how much technology there is, we still like to connect with other people. People are drawn to those who they feel actually have their best interests at heart, and Twitter is a great place to get that across to others.

      Thanks!
      ~ Pat and Lorna

      Reply

  21. Gregy Mortes
    2010-10-03 @ 10:16 am

    Hi Pat and Lorna…. Yes I totally agree with both of you that twitter has the most number of people to connect and exchange ideas with.. Thanks for sharing such cool post in here..

    Reply

    • Pat & Lorna
      2010-10-04 @ 9:37 pm

      Gregy,

      That’s one thing we like most about Twitter… connecting with people. It’s a very cool place to hang out, meet new people and keep the relationships strong with those we already know.

      Thanks,
      ~ Pat and Lorna

      Reply

  22. Jennifer Becton
    2010-10-04 @ 11:26 am

    Hi Pat and Lorna,

    This post reinforced a lot of the things I’ve observed about Twitter and given me some ideas for using it more effectively to market my book. I think the most important aspect of Twitter is the personal touch. I like the 80/20 rule, and it seems to come naturally as you build friendships with your tweeps. At least it does for me. I’ve spent time chatting and made lots of friends, and that has been the best part.

    Jennifer Becton
    author of Charlotte Collins: A Continuation of Jane Austen’s Pride and Prejudice

    Reply

    • Pat & Lorna
      2010-10-04 @ 9:35 pm

      Jennifer,

      We love the personal touch we get on Twitter too. We’ve met and keep in touch with a lot of people on Twitter… and it continues to be our place to hang out with some of our buds.

      Thanks,
      ~ Pat and Lorna

      Reply

  23. Eddie Espiritu
    2010-10-04 @ 7:27 pm

    For all the reasons you’ve stated, Twitter is an excellent tool to our social media promotions. It may not be as effective as it used to be, but it’s certainly part of the over puzzle.

    Reply

    • Pat & Lorna
      2010-10-04 @ 9:28 pm

      Eddie,

      As part of a well-rounded online social marketing plan, Twitter still definitely has its place.

      Thanks for stopping by!
      ~ Pat and Lorna

      Reply

  24. Pat & Lorna
    2010-10-04 @ 9:41 pm

    Bruce,

    Good point. Using Twitter as a testing tool is a great idea. Thanks for the tip.

    ~ Pat and Lorna

    Reply

  25. Nancy Burke Barr, JD
    2010-10-09 @ 11:25 pm

    Hi Pat and Lorna!

    I LOVE Twitter! It was the social media platform where I started, so I think it will always be my favorite. I have met so many lovely people there and they have remained my friends for a very long time now. I do not get to spend as much time on Twitter as I used to, but reading your post makes me eager to get back there and do some serious networking!

    Many people do not grasp the value in Twitter, so it is awesome that you have explained it more here and given everyone an opportunity to rethink this wonderful tool!

    Stay Cool! ; )

    Mentor Mama

    Reply

    • Pat & Lorna
      2010-10-10 @ 4:55 pm

      Nancy,

      We love Twitter too. We meet and stay in touch with a lot of cool people on it.

      Glad we could re-ignite your passion for Twitter.

      Thanks!
      ~ Pat and Lorna

      Reply

  26. Nicole Rushin
    2010-10-12 @ 7:12 am

    I am getting some personal twitter training tonight because I just have not quite gotten the hang of twitter yet. There are certain functions that I have not even been able to find yet. I helped somebody out so now they are helping me out with some training. I can’t wait. Maybe I’ll see you guys on Twitter more often after tonight. Thanks for this post – it was very timely for me.

    Reply

    • Pat & Lorna
      2010-10-13 @ 8:03 pm

      Nicole,

      Hope your Twitter training went well. Have you been using it a lot more now that you’re an “expert”? 🙂

      Thanks for stopping by…
      ~ Pat and Lorna

      Reply

  27. Thomas Lierzer
    2010-10-12 @ 4:15 pm

    Pat&Lorna, first off I must say the video with Jimmy is so funny.

    Now Twitter to me is a funny subject. I used to be on twitter all the time. I hear people talking about it how awesome it is etc etc ………..but I just couldn’t get the results I was looking for.

    Maybe I started it wrong or something. I did read through your points and they make sense because that is the reason why I started on Twitter in the first place.

    Perhaps it is time to really take a closer look at the whole tweeting thing again and see if I can get to a point of actually bypassing all the screaming and start building some good relationships with people.

    Well I will keep an eye on you to see how the pros do it. 🙂

    Take care, Thomas

    Reply

    • Pat & Lorna
      2010-10-13 @ 8:10 pm

      Thomas,

      Yes, it was a very fun time with Jimmy… very memorable.

      We’re hoping you can find your way to the great relationships that do exist on Twitter.
      It’s great to connect with you here… and we’ll be looking for you on Twitter.

      Thanks,
      ~ Pat and Lorna

      Reply

  28. Beverly Monical
    2010-10-14 @ 2:00 pm

    Twitter is a great tool.It can be confusing when you first start using it.I have many friends that don’t understand it at all. Once you start using the automation tools as well as develop some friends it can be very rewarding.Thanks Guys.

    Reply

    • Pat & Lorna
      2010-10-14 @ 7:40 pm

      Beverly,

      Twitter does have a lot of different tools, and it can lead to some confusion… but the connections to be made on Twitter makes it so worth it.

      Thanks,
      ~ Pat and Lorna

      Reply

  29. Gary Young China Sourcing
    2010-10-15 @ 8:32 pm

    Pat and Lorna,

    I’ve always known twitter to be a great tool. But even then, I found your post to be extremely helpful! Seeing all of the pros in a concise format like this is great for me and my business.

    Thank you!

    Reply

    • Pat & Lorna
      2010-10-19 @ 9:22 pm

      Gary,

      We love lists… it helps to make things a little clearer.

      Thanks,
      ~ Pat and Lorna

      Reply

  30. SHARI WEISS
    2010-10-18 @ 12:06 am

    Beth, I love your quote “People don’t care how much you know . . . until they know how much you care”
    Re: what you pointed out about twitter vs email: I do believe that in a few years time Twitter will be used MORE than email — Twitter has So Many advantages, especially because it forces people to Get To The Point!

    However, the Present Marketing tip in the article will only become truly realized if people realize that automating their online social presence will not be a successful strategy in the long run.

    Reply

    • Pat & Lorna
      2010-10-19 @ 9:36 pm

      Shari,

      Yes, limiting the characters people can use in their messages is great, we don’t have to read a lot of “fluff” to get to the meat of the subject. And it easy to get carried away with automation to make things quicker… and unfortunately a lot less personal.

      Thanks,
      ~ Pat and Lorna

      Reply

  31. Monty Ferbert
    2010-10-18 @ 4:58 pm

    The new version of twitter is better then ever before it’s a lot more organized and powerful

    However Bruce I forgot what this twitter follow me buttons tag is called in the wordpress back office as I would like to add it to my blog as well could you please post the name of the tag thank you

    This button on the side of your blog saying follow me really taps into the full power of twitter I would like to move my base up faster.

    Sincerely
    Monty Ferbert
    The Garden of The Mind

    Reply

    • Pat & Lorna
      2010-10-19 @ 9:44 pm

      Monty,

      Twitter is a great tool… and a great way to connect with people.

      Thanks,
      ~ Pat and Lorna

      Reply

  32. LeeAnn Townsend
    2010-10-19 @ 8:27 am

    Great post! I love Twitter and what it can do to help get your name out there and help boost your business. I have been using twitter for a while now and totally love it. I can not image not having it a part of my online presence. Keep up the great posts!

    Reply

    • Pat & Lorna
      2010-10-19 @ 9:57 pm

      LeeAnn,

      We love Twitter too. We find it a great place to meet and connect with others that share our interests and passions… people who would definitely be interested in how we can help them.

      Thanks,
      ~ Pat and Lorna

      Reply

  33. Rafael Cantu
    2010-10-19 @ 1:14 pm

    Twitter is awesome! I love to be able to interact with people quickly and on the go. If you are going to spend time getting to know someone not only can you look through their threads but and you are right, no one views a new friend request as spam.

    Twitter away,

    Rafael

    Reply

    • Pat & Lorna
      2010-10-19 @ 10:03 pm

      Rafael,

      You’re right… we can all use more friends, and Twitter is a great place to meet and connect with them.

      Thanks,
      ~ Pat and Lorna

      Reply

  34. Pat & Lorna
    2010-10-19 @ 9:59 pm

    Steve,

    We find that Twitter is a great place to meet and connect with people. We automate some of our tweets, but most of it is personal connection.

    Thanks,
    ~ Pat and Lorna

    Reply

  35. Tristram Lodge
    2010-10-20 @ 4:16 pm

    Hi Pat and Lorna,

    Well we have just connected on FB and I had to come check out your blog and its great. Twitter is a great way of getting messages out to a wide group of people. I love posting my blog posts as well as retweeting others.

    There are so many sites out there that can be used to automate Twitter and make life easier. Thanks for sharing.

    Tristram Lodge

    Reply

    • Pat & Lorna
      2010-10-20 @ 7:42 pm

      Tristram,

      We find that Twitter is a great “place” to meet new people and connect with people we already know. For us it’s a great relationship builder.

      Thanks,
      ~ Pat and Lorna

      Reply

  36. Angela Arnold
    2010-10-21 @ 6:41 am

    Hi, Pat and Lorna,
    Thanks so much for this post. People have tons of questions about Twitter. Many folks are using Twitter, but most are not using is properly for business purposes. With over 70K followers, you are really building many relationships and giving out a ton of value. Keep up the good work.
    Angela

    P.S. This is a marvelous blog. Kudos to you.

    Reply

  37. Lori Robertson
    2010-10-22 @ 6:11 am

    Pat and Lorna,

    Great tips on how to use Twitter effectively in your business. Tweeting is a great way to reach more people and engaging in conversations with lots of people at any given time. It can really take your business to another level if used properly.

    Lori

    Reply

  38. deith10camp
    2010-10-27 @ 10:51 pm

    Millions of people use Twitter and I think you article offers a very reliable information. thanks a lot for sharing!

    Reply

  39. Mr. Personal Development Michael Berry
    2010-10-28 @ 7:44 am

    Hey Guys I know I’ve commented on this post before but just wanted to let you know that this really helped me to get my Twitter going in the right direction. This is very much appreciated.
    Michael

    Reply

  40. Dr. Erica Goodstone
    2010-11-01 @ 7:13 pm

    Pat and Lorna,
    What a great post. I also enjoy Twitter. I love retweeting others’ uplifting quotes (haven’t done much of that lately; just reminded myself to get back to doing that). I love finishing an article or blog and tweeting about it. it goes viral instantly. Then I am always surprised when someone follows up with a comment on my FB page.

    My favorite of your twitter stints was the one with Jimmy Kimmel. You actually got him competing with you two – and he lost! That was a hoot!

    Erica

    Reply

    • Pat & Lorna
      2010-11-01 @ 9:31 pm

      Erica,

      Thanks for sharing your thoughts on Twitter and what you like about it. We also enjoy reading and retweeting uplifting quotes (second only to connecting with very cool people, like yourself!).
      Our time with Jimmy Kimmel was so much fun! We had a blast and a good laugh.

      Thanks,
      ~ Pat and Lorna

      Reply

  41. Sue Collier
    2010-11-07 @ 11:03 am

    Hi Pat and Lorna

    That’s a great tip about Tweeting at different times of the day. I hadn’t really thought about there being different people on at different times!

    Thanks for the reminder, will definitely be on and off more times.

    Thanks

    Sue

    Reply

    • Pat & Lorna
      2010-11-07 @ 7:30 pm

      Sue,

      Different people, different habits… or time zones. Who knows, even though statistics point to the busiest times of day, perhaps the late night infomercial types are the biggest market 🙂

      Thanks!
      ~ Pat and Lorna

      Reply

  42. Trish Kirby
    2010-11-11 @ 7:30 pm

    Hi Pat & Lorna,

    Great article! I’ve had a twitter account for some time now but haven’t used it a whole lot but I’m going to start using it more. It’s funny I came across this article because I was at a meeting last week talking with someone that “swear” by twitter and he’s going to give me some pointers too.

    Keep the great content coming!

    To your continued success,
    Trish

    Reply

    • Pat & Lorna
      2010-11-14 @ 1:13 pm

      Trish,

      We find it amazing how things show up in our lives when we need to learn it, connect with someone or simply pay more attention to it.

      Thanks,
      ~ Pat and Lorna

      Reply

  43. kathy jodrey
    2010-11-11 @ 7:39 pm

    Pat and Lorna,

    I love how you point out methods we can use to not only drive traffic to our blog posts, but also to provide value to our Twitter followers. Many people are using Twitter to communicate and market, but it’s a great twist to search out questions that are answered by your posts, and add links. What a great strategy, and a total win-win…thanks for the suggestion!

    Kathy J

    Reply

    • Pat & Lorna
      2010-11-14 @ 1:14 pm

      Kathy,

      Glad we could point out some new ways of looking at Twitter…

      Thanks,
      ~ Pat and Lorna

      Reply

  44. Aidan Gibson
    2010-11-15 @ 12:39 pm

    Thanks for sharing! You are living up to your name of the coolest couple! 🙂

    It is good to see people sharing tips like this. I am still amazed at how many people do not know how to use twitter. But thanks to you two, more will be enlightened! 🙂

    Aidan Gibson

    Reply

    • Pat & Lorna
      2010-11-15 @ 2:26 pm

      Aidan,

      Thanks so much! We do like Twitter… and find it a very good tool for keeping connected. Hope to see more people out there in Twitter world 🙂

      ~ Pat and Lorna

      Reply

  45. Pat & Lorna
    2010-11-17 @ 8:06 pm

    Theuns,

    We also use Tweet Later… it is great to have some things set up in advance. Although the best part of Twitter is connecting “live” with other people online.

    Thanks,
    ~ Pat and Lorna

    Reply

  46. Lesly Federici
    2010-11-19 @ 8:02 am

    Hi Pat and Lorna,
    This is a very good post and I knew I had a reason for being here today! LOL! I am still getting used to twitter – have not perfected it. Karin Boode ( http://automarker.net/blogging)had a good post on how to use Twitter which was helpful too. Thanks!

    Reply

  47. Linda G. Cox
    2010-11-22 @ 9:30 am

    Pat and Lorna~
    This is a great post! Like Denise and some of your other commentators, I am not using twitter to the fullest! This gives me the incentive I needed, thank you!
    Linda

    Reply

    • Pat & Lorna
      2010-11-22 @ 8:38 pm

      Linda,

      Will be tweeting… hope to see you there!

      Thanks,
      ~ Pat and Lorna

      Reply

  48. Susan Redmon
    2010-11-22 @ 6:39 pm

    Hi Pat and Lorna,

    Twitter is such an important marketing tool!

    I admit it took some time to get into tweeting and I still have lots to learn. But it is a fun tool to have in my marketing tool box.

    Thanks for sharing 7 reasons to use it.

    Susan

    Reply

    • Pat & Lorna
      2010-11-22 @ 8:43 pm

      Susan,

      Twitter is so much fun. That is one reason why we like it so much. We can stay connected and have fun doing it.

      Thanks,
      ~ Pat and Lorna

      Reply

  49. Teach Jim
    2010-12-01 @ 12:09 am

    Thanks for the reminder of all the things twitter does for us! I’ve been “inactive” on Twitter for a while… Not any longer. Thank you for the reminder! Your trainings really do “Teach” Jim.

    Thank you!

    Reply

    • Pat & Lorna
      2010-12-01 @ 7:57 pm

      Jim,

      So glad we could re-ignite your Twitter presence. Look forward to seeing you there!

      Thanks,
      ~ Pat and Lorna

      Reply

  50. Deb Augur
    2010-12-04 @ 12:21 pm

    Hi Pat and Lorna,

    Really excellent points! My favorite one is “People don’t care how much you know–until they know how much you care.” That is so true. I was on Twitter in the early days and it was a lot of fun but after a year or more it got so huge that I thought the friendliness and caring got lost. I was wrong. It may be harder to get into the right group of people that you can have a more personal relationship with, but once you figure it out, it’s even better than it was in the beginning. Best Wishes!

    Reply

    • Pat & Lorna
      2010-12-04 @ 1:58 pm

      Deb,

      It is true that a lot of people have lost the friendliness and caring aspect of their Twitter relationships and now tend to focus on what they can get from the people they connect with. That being said, there are still a large number of people who still use Twitter to build and maintain mutually beneficial relationships… and some great friendships too.
      All the best in your twittering.

      Thanks!
      ~ Pat and Lorna

      Reply

  51. Nancy Burke Barr, JD
    2010-12-05 @ 2:50 am

    Hi Pat and Lorna!

    I just LOVE Twitter! Maybe it is because it is the first social media platform that I ever used, or maybe it is because it just rocks! Thanks for all the terrific tips! I didn’t know the statistic about people remaining as followers at a higher rate than they remain on your list.

    I have not been as steady on Twitter as I used to be, but you have inspired me to get back over there to have fun and make money!

    You two are soooo cool!

    Mentor Mama

    Reply

    • Pat & Lorna
      2010-12-05 @ 10:04 am

      Hi Nancy!

      So glad you stopped by. Twitter is one of our favorites because we can stay connected to people we know… plus meet some other cool people for the first time. Hope to see you there too!

      Thanks!
      ~ Pat and Lorna

      Reply

  52. Pat & Lorna
    2010-12-07 @ 9:12 pm

    Belinda,

    It can seem like it’s going real fast. It’s just a matter of learning to focus on what and who you’re interested in following and connecting with.

    Thanks,
    ~ Pat and Lorna

    Reply

  53. Pearly
    2010-12-11 @ 1:45 pm

    Hi Pat-Lorna,

    I will certainly have to look into my twitter account and make a plan so that I can use twitter to the fullest.. Never liked Twitter as much as Facebook but I can tell I am losing out a lot of traffic for not paying attention on it…it is a must for me to use Twitter correctly to do my business.

    Thank you for the information and I am happy I stopped by !

    Cheers
    Pearly

    Reply

    • Pat & Lorna
      2010-12-12 @ 2:53 pm

      Pearly,

      Twitter is a great tool for business… it’s also an amazing place to meet people and connect with old friends.

      Thanks,
      ~ Pat and Lorna

      Reply

  54. Pat & Lorna
    2010-12-14 @ 8:52 pm

    Debbie,

    It’s amazing how in life we get back so much more of what we put out there. If we put out engaging stuff, then people respond and engage with us. Too cool.

    Thanks,
    ~ Pat and Lorna

    Reply

  55. David
    2010-12-19 @ 4:37 pm

    Twitter is an amazing tool. It’s helped me to reach many customers as well as making good connections in the world of business. There are other sites such as identi.ca who has helped too.

    Reply

  56. Angela Arnold
    2010-12-24 @ 2:28 pm

    Twitter is the very first social media tool I learned how to use. I haven’t used it very much recently, but I still love it. Ease of use and rapid response to tweets is one of my favorite aspects. Pat and Lorna, I love the video on your home page, too.
    Take care, and have a great holiday.
    Angela

    Reply

  57. John Gaydon
    2011-01-05 @ 3:23 am

    HI Pat and Lorna,

    You give some great resons to use Twitter. Learning to use it properly is something I am adding to my goals for 2011, thanks to this article! I believe in the odl addage, never give up, even though I am doing very well with my internet marketing. Thanks again for the tips.

    Reply

    • Pat & Lorna
      2011-01-08 @ 2:09 pm

      John,

      Twitter is a great tool… one that has many other programs to help us use it more efficiently. We still find it a great way to stay connected in our online relationships.

      Glad our tips help you out… and congrats on your online success.
      ~ Pat and Lorna

      Reply

  58. Pat & Lorna
    2011-01-08 @ 12:53 pm

    Eric,

    Twitter is great! We love how it is so easy to connect with others. We find it great for both our business and very much for our social connections as well.

    Thanks!
    ~ Pat and Lorna

    Reply

  59. Guy Santeramo
    2011-01-11 @ 4:22 pm

    Hey Cool Couple,

    The Jimmy Kimmel video was really “cool”.

    It should have at least given out your blog address.

    Anyway, your post on twitter is right on target and has me now re-examining my decision to drop Twiiter from my marketing scheme. No doubt I made a huge mistake.

    Great blog.

    Guy

    Reply

  60. Kevin DeRoo
    2011-01-11 @ 10:32 pm

    Hey Pat and Lorna, Love your site!

    The thing that you have going on there with Jimmy Kimmel is priceless! Lots of great Twitter info here. I know that I don’t take advantage of Twitter nearly enough so it is one area where I will have to focus some of my attention to in the near future!

    Thanks for sharing,

    Kevin.

    Reply

  61. Pat & Lorna
    2011-01-20 @ 8:39 pm

    Cori,

    Thanks so much! Look forward to seeing you on Twitter.

    ~ Pat and Lorna

    Reply

  62. Guy Santeramo
    2011-01-24 @ 4:14 pm

    Hi Pat & Lorna,

    Thanks for reminding me to pay more attention in making twitter part of my over marketing strategy.

    You made some really good points.

    Good job as usual.

    Guy

    Reply

    • Pat & Lorna
      2011-01-24 @ 8:04 pm

      Guy,

      You’re most welcome for the “reminder”. We like Twitter to connect a lot with people socially too. It’s a great way to stay connected.

      Thanks,
      ~ Pat and Lorna

      Reply

  63. Guy Santeramo
    2011-02-12 @ 11:37 am

    Hey Pat & Lorna,

    Great post on the value of Twitter from a social and marketing perspective.

    You guys are just too cool.

    Really great blog… and I hope to have a blog as nice as yours when I grow up. 🙂

    Guy

    Reply

  64. Joe Remington
    2011-02-15 @ 11:34 am

    Hello my coolest friends; thanks so much for sharing these 7 great reasons why to use twitter.

    I agree that twitter is definitely a place that; if used correctly can be beneficial to you as a marketer I think 3 of the most powerful reasons you mentioned are that 1 it’s ‘present marketing’ this is huge and really gives you the ability to test different things and get instant results. 2nd in my opinion is the building of your expert status; which I believe so many people are worried about having, so this reason is definitely a great share. And the 3rd that I really see, and I’m so glad that you pointed out is to be helpful. So many marketers are missing this element, and failing with twitter and other social media because they are not adding value and being helpful.

    This is an awesome post my friends; thanks again for sharing.

    Reply

  65. peter chapman
    2011-02-23 @ 8:06 am

    Hi there Pat and Lorna,
    I am not a big Twitter fan, but your post has awakened more of an interest for sure.
    I like that “instant” message…that it appeals to people on the move so to speak.

    Must look into it with a little more enthusiasm in the future.

    Thanks for reminding me about the resources that Twitter offers.

    Best wishes

    Peter

    Reply

    • Pat & Lorna
      2011-02-26 @ 10:19 am

      Peter,

      Having instant feedback is a very cool thing. Keep movin’…

      Thanks,
      ~ Pat and Lorna

      Reply

  66. Mandy Swift
    2011-02-25 @ 5:55 pm

    Hey Pat, Hey Lorna,
    I love the way you emphasize the ‘social mix’ here and reitertate the 80-20 rule. Yes, social media, social networking is first and foremost about exactly that … networking … through interacting and asking the right questions, you get to offer help to the people who want it, and just hang out and have a laugh with everyone else. It’s so important that people understand that it is about people first, business second. Relationships first, business cards second. I think so many people underestimate the power of social media marketing because they just want to wade in ‘boots and all’ and start ‘selling’. What are your thoughts around that?
    Great post, thanks for posting 🙂

    Reply

    • Pat & Lorna
      2011-02-26 @ 11:37 am

      Mandy,

      We totally agree. Too often we see people who do not develop the relationships, and figure that since there are so many people on the social media sites they’ll be able to make a ton of money just by selling to them. But that’s not what it’s about. People will buy from people they know, like and trust; and they won’t put a lot of trust in someone who’s in it just for the sales.

      Also, we think it’s a shame on how many amazing relationships these “salespeople” miss out on by pushing their wares from the get-go.

      Thanks so much!
      ~ Pat and Lorna

      Reply

  67. Cheryl James
    2011-02-28 @ 3:49 pm

    I keep hearing about all the great reasons to use twitter and that it can actually be fun? I then tell myself that I need to take the time to really plug into it. It hasn’t happened yet.

    What too do you use, if any, to monitor and interact with twitter?

    Reply

    • Pat & Lorna
      2011-02-28 @ 8:22 pm

      Cheryl,

      Yes, Twitter can be fun… and a great way to keep in touch with all the cool people we know too!

      The tool we use the most is called “HootSuite”.

      Thanks!
      ~ Pat and Lorna

      Reply

  68. Ross Joyner
    2011-03-01 @ 11:24 pm

    I have been using twitter for a long time and I find that twitter is the best way to get yours and others info out into the social sites. Thanks for the post.
    PS I am a faithful TSA member. Make it a Great Week! 🙂

    Reply

  69. Lesly Federici
    2011-03-04 @ 10:46 am

    Hey Coolest Couple,
    It’s been a while since I visited. Always great to visit your blog too. Great post and thanks for the new perspective in looking at Twitter with those 7 ways Twitter can help your business. Have a good day!

    Reply

    • Pat & Lorna
      2011-03-06 @ 11:02 am

      Lesly,

      Good to hear from you! Thanks so much for stopping by.

      ~ Pat and Lorna

      Reply

  70. Linda Thomas
    2011-03-12 @ 8:48 pm

    Hi Pat and Lorna!
    I enjoyed reading this post because I know you are the experts!
    Some people like Twitter; some don’t.
    I happen to like it; although I find it easier to form relationships on FaceBook.
    But I am still learning, and your “7 Reasons” make sense.
    Thank you,
    Linda

    Reply

  71. Radu Dascalul
    2011-03-14 @ 7:45 am

    Hi Pat and Lorna,
    I love this post.It shows very well the multiple advantages that twitter has.Indeed it’s great to use twitter because is easy to use,you can have a lot of exposure of your content.In addition it s free and can be automated.Tools like Social Oomph and Tweet Deck make it more easy to use.
    Thanks you for sharing this.
    Have an awesome day,
    Radu

    Reply

  72. George Tiganus
    2011-03-15 @ 4:45 am

    Hi Pat and Lorna,
    I think that Twitter is another place where you can waste a lot of time if you don’t know how to use it for marketing. Many people expect to just tweet some random things thinking they will get leads to their business.
    But, as John Maxwell said in that quotation, interacting with people and offering your help is really what Twitter is all about. I see many Twitter accounts whose owners just auto-tweet hundreds of things per hour… I totally disagree with that kind of stuff.
    Thanks for the great article, it has been a pleasure reading it,
    George

    Reply

  73. Steve-Personal Success Factors
    2011-03-24 @ 2:26 pm

    Thanks for the great tips on Twitter. I believe a balance between automating and actively engaging is the best way to go with Twitter. And it’s primarily about connecting with others and promoting them ahead of ourselves. When we do this at a ratio of 12 (them) to 1 (us), it will result in a lot of value for both parties, as per guru Chris Brogan.

    Reply

  74. Raena Lynn
    2011-03-27 @ 1:25 pm

    Hi Pat and Lorna,

    Thank you for this article. I’m new to twitter and quite honestly I didn’t get it at first. When a started to get followers, there seemed to be a lot of ‘mini-posts” that didn’t make sense. After awhile, it started to come together and I realized there is legitimate tweeting and spammy tweeting. Some people use tricks to push hundreds of ads through and I cannot see the sense in how that is going to do anything for their business.

    Your tweet site is great and clean and it has really good pointers to good content. Since the two of you are “experts” in social media, you were one of the first I added to follow, even though I didn’t know what I was doing and I use your site as a model of how Twitter is properly used to enhance the “social” in our marketing. Good stuff!

    Reply

  75. Adrian Campbell
    2011-04-05 @ 10:24 am

    Every point that you make about Twitter is right on point! Twitter is a highly effective and useful tool, and now with Google’s new algorithum “Panda”, it is so extrememly important to gain search ranking. Social media now plays a very important role in ranking. If you have a valid and insightful account it will also give you authority, which is so important to credibility with you website. This is some great information, thanks for sharing!

    Reply

  76. Lynn Jones
    2011-04-12 @ 5:17 pm

    I really appreciate your Twitter tips! This is truly a great post. I didn’t use to like Twitter so much, preferring Facebook over it, but the more I learn about it the more I get used to it and therefore like it more.
    Your article helps a great deal!
    Thank you so much!
    Lynn

    Reply

    • Pat & Lorna
      2011-04-14 @ 7:24 pm

      Lynn,

      Glad we could share a bit more information with you on Twitter!

      Thanks,
      ~ Pat and Lorna

      Reply

  77. samalie
    2011-07-05 @ 5:38 am

    its all good

    Reply

  78. Colorado Airport Transportation, LLC
    2011-12-07 @ 1:10 pm

    Great Article on Twitter. Twitter has become a great tool for marketing your business. 30% of the population will open their phones and computers to a social media instead of a search engine,

    Reply

  79. daniella
    2012-01-05 @ 5:06 pm

    Twitter has become a great tool for marketing your business. Great sharing of article..

    Reply

  80. marieljackson
    2012-01-17 @ 11:44 pm

    I notice this day that most of our business man engage there self in twitter to use as there best tool.

    Reply

  81. Nicole
    2012-04-04 @ 3:39 am

    Tweeter is an essential tool in business tool it is easy to access and everyone can see it and explore

    Reply

  82. Rochelle Harrison
    2012-04-20 @ 4:25 am

    Twitter is very powerful social networking site. Lot of people prefer to use twitter because it is very user friendly.

    Reply

  83. Rochelle Harrison
    2012-04-24 @ 7:29 am

    I agree that using twitter in your business will really bring a big bonus to your business as well as to your career.

    Reply

  84. Pasquale Lidey
    2012-05-06 @ 3:27 am

    Precisely where else may anybody have that kind of specifics in such an best ways of writing?

    Reply

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