Do you spend your day on ALL the social media sites? We’re guessing you don’t, and neither does everyone else. So…
Fun fact… the people who will connect with you and be more likely to become your customers, will be found mostly on one or two of the social media sites.
Remember, not everyone is your market, so being everywhere is pretty much a waste of time and effort. A concentrated focus on the places where your market does hang out will go a lot farther than a scattered one.
You’ve got way more important things to do in your business than spend the whole day on social media. So get specific on where you’re going to be, what you’re going to share and exactly why you’re there, and stick to that.
Check out our video and learn more on getting specific with your social media efforts.