Have you ever gone fishing and just thrown your line in with the hope of catching something? While that might get you some results, we’re hoping you don’t use that strategy in your marketing. The best fishermen as well as the best marketers make use of a well-planned approach. Yes, we’re comparing fishing to marketing. […]

Like everyone else, you love a good story. It can evoke an emotion, bring imagination to life and sometimes it can even get you thinking. And every once in a while a story will give you a life lesson (or two, or three…). We believe we’ve found a short story that does a bit of […]

We’re going to tell you something you probably thought could not be true: Working hard does NOT guarantee success. In fact, holding on to this belief could keep you stuck in front of your computer and working ‘til your eyeballs bleed… for nothing!. Instead you need to focus on doing only those tasks that are […]

We had so much fun answering these 5 questions. Yeah, it was really cool! We would LOVE to know what your answers are – leave a comment below and let us know: Get Our COOL Free Resource

The only constant is change. And our world is definitely in the middle of a shift right now. It used to be that everyone’s advice was to go to college and get a good “secure” job, but that’s not so true anymore. Not only is there no guarantee of a job when you come out […]

It goes without saying that no one can buy something they don’t know about. So while there may be tons of people out there wanting to buy your product or service, they won’t until they know it’s available and what it will do for them. And in case you haven’t noticed, there are a shit-load […]

You’ve probably heard the phrase: “Make money while you sleep.” Well, if your brand is set up to run while you’re not there, that can actually happen. And if you need to take some time off or work on some super-important things, you can do that while the “operational” stuff keeps running on it’s own. […]

Humans like community. If we don’t feel like we belong somewhere then we feel incomplete. Not having any support or other people to connect with when you are working on your brand can lead to a feeling of going it alone. The cool thing is you don’t have to go anywhere to connect with like-minded […]