Day 6: Framework: Step 5: Cool Course Roadmap

Step 5: Cool Course Roadmap

Many have taken what they know and spent a lot of time putting together a course that no one wanted. That’s because they missed the point on what people want in a course. It’s not just about the content, it’s all about the results they’ll get. And there are key pieces to putting together a course that will make it so easy for prospects to see the value and want to sign up.

The Cool Course Roadmap is a series of steps for putting together the pieces of your course and how to market it, so you attract the right students. And with a clear set of steps to follow, you can ensure that your students will get the most out of your course.

By using this roadmap, it will be so much easier to create a course that speaks directly to your target market and resolves the roadblocks that are keeping them from their desired results. You'll have a clear set of steps to follow to build your course with the confidence that it will sell and move your students closer to their goals.

Think about it… have you ever taken a course that promised big results but didn't deliver? Maybe the course was too vague or didn't provide enough actionable steps. Your students don’t have time for that.

Not delivering on a promise can lead to negative reviews, unhappy customers, damage a hard-earned reputation and make it harder to sell future courses.That's exactly what you want to avoid with your course. By focusing on the most important steps to your students' desired results, you can be sure your course delivers on its promise, and in turn gets you raving reviews and repeat customers.

When it comes to creating a course that sells and delivers on its promised results, here are the pieces to putting it all together:

Determine your target market and the results they want
Offer bonuses that will help them get their results and move them to buy
Give them a guarantee that makes it risk free for them, and
Price it according to the value it gives your students.

The Cool Course Roadmap walks you through the steps to create a sought-after course that is both profitable and fulfilling. And most importantly, a course that gets your students the results you promise.

Pat & Lorna

A Couple of Cool Peeps

Also known as “The Coolest Couple”, we’re passionate about helping others succeed in their online business. To do that we share COOL tips, tools, and knowledge, along with the wisdom of some very COOL people. Everything we deliver is designed to take the sting out of getting started, simplify technology or increase productivity and profitability. If it isn’t COOL, it’ll never make it here.

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