Social Networks

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To Connect With Your Social Network Relationships… Pay Attention!

How do you connect with the people in your social network relationships? You connect with them in a way and through the channels they are familiar with and use on a regular basis.

If you are forcing them to communicate in a way that's unfamiliar, outdated, or totally new, it's highly unlikely that they will stay in touch or get involved with what you are doing.

It's a digital world, and that is definitely how people are learning and communicating. If you want to be found, noticed and connected… you best be getting involved in this ever-expanding digital community.

To get more in depth with what we are saying, take a look at this video on how today's students learn. Although this video is geared towards students and learning, it is oh so important to take this lesson and use it in our social networking relationships.

About the Authors

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Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money. For more "COOL" tips, tools, knowledge and people, go to www.TheCoolestCouple.com or follow us on Twitter.

BTW - Check out the new Facebook Like Button just below. Click on it to share with your friends.

Filed Under: Cool Knowledge, Pat and Lorna Shanks Tagged With: Community, Digital, Relationships, Social Networks

Where Are Your Customers? Find Out… Be There… Your Sales Depend On It

By Pat & Lorna 9 Comments

Customers have changed… they no longer contact vendors for information, get involved in their sales process, or buy into their "references".

Today, the customer can and does find all the information they need on the web. It's all there… and more. It's not just information… they can also find and connect with others who have had experience with the products and services they are looking at purchasing.

That says it all right there…
People are connecting with other people when it comes to their purchases. Seeing an ad, or talking to a sales person just doesn't cut it anymore.

If you are looking to connect with your prospective customers, then you must go to where they are. You need to visit them in their social networks and communities. Find out where they are and be there.
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Filed Under: Cool Tips Tagged With: Communities, Customers, Relationships, Social Networks

It's Amazing What You Can Accomplish When You're Connected

By Pat & Lorna 4 Comments

Yes, it is definitely COOL to connect with friends and be a social butterfly on the social network sites. Facebook, Twitter, LinkedIn, and other social networks are cost effective (free) sites… which makes connecting with your friends that much more fun.

Think about this… what if you could build your list, get more customers and even find some joint venture partners on the same sites you visit with your friends and followers? Well, you can.

Be warned though, social networks still need to be social. That means you do not go on these sites and continually push your sites, blogs, products or services. You need to build rapport with the people who connect with you on these sites… build some solid relationships.

Offer up some free advice or information on your topic of expertise… help other people first and become the expert in their eyes. Once you've done that, people will be a lot more receptive to you offering up what you are selling. Still… even once you've got the relationships built, the majority of your tweets, posts, etc. need to be social or about helping others.
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