Did You Know? (V3.0)

This is video #3 in the “Did You Know” series by Karl Fisch & Scott McLeod.

This video was posted to YouTube (in November 2008), but has become very popular with over 2.3 million views. It was even adapted by Sony BMG at an executive meeting they held in Rome of that year.

So how fast is everything moving at you today? Did you ever wonder why some days you feel so overwhelmed? Guess what, it’s not you! Watch the video below to find out why.

Pat and Lorna About the Authors

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Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money. For more "COOL" tips, tools, knowledge and people, go to www.TheCoolestCouple.com or follow us on Twitter.

BTW - Check out the new Facebook Like Button just below. Click on it to share with your friends.

Dynamic Information Map of Alex Mandossian’s 2010 Slow-Read Book List

Alex_Books

Our friend and mentor Alex Mandossian has put a post on his blog with a list of his 33 slow-read books for 2010.

So what is a slow-read book? It is those books you find yourself reviewing and re-reading again and again and again and again … for new insights, discoveries, and lessons.

We found the post and the list of books to be quite interesting, but found that there was some information on the books and the authors he didn’t cover that could be quite useful to us and to others.

So… we created a Dynamic Information Map of Alex’s list in which we included the titles and sub-titles of the books, the authors, any Wikipedia information we could find on the books or authors, as well as links to the books in Amazon to make purchasing the book a very simple exercise.

Have a look at the map, peruse around it and perhaps you may be drawn to purchasing a book or two that may be one of your slow-reads for 2010.

You can find the Dynamic Information Map of Alex’s slow-read book list for 2010 ==> Here!

To good reading and a prosperous 2010!

Pat and Lorna About the Authors

If you're new here, you may want to subscribe to our RSS feed.

Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money. For more "COOL" tips, tools, knowledge and people, go to www.TheCoolestCouple.com or follow us on Twitter.

BTW - Check out the new Facebook Like Button just below. Click on it to share with your friends.

Original Source Material:

Fond Memories, or Just Plain Ole’ Fed Up?

Our son is graduating from high school this year (this will be our second one… wow, time flies). He is looking forward to having a very memorable experience with all of his best friends. There’s the new suit, limousine rental, picture order, after-party planning, etc., etc.

Basically, he wants it to be an experience he’ll have fond memories of for quite some time. All the work planning this event will be worth the effort considering how long the memories of his graduation will be with him.

Are you creating the same experience with your social media efforts? Or… are you just finding it a lot of time-consuming, hard work that has you just plain ole’ fed up with the whole experience?

What is so Cool about social media is that it provides us with a venue to create new and long-lasting connections and relationships. Ones that can be with us for a long time, and ones that will be memorable and beneficial to both parties. By looking at social media that way… by creating experiences for ourselves and for the people we create relationships with, we can have fond memories of these experiences for a long time to come.

After all, that’s what all of this is about. It’s about relationships and helping each other out. We give and share and meet people along the way.

We can’t look at social media as purely a way to sell to other people. It’s not a virtual billboard or classified ads section, it is a place to connect with other people and develop relationships with them. Only once the relationships have been developed are people open to you sending them info on what it is you have to offer. By then they already know, like and trust you enough to realize that you are promoting to them things that will help them and are designed to make their lives better. And… wouldn’t you rather promote your business from a place of connection and mutually beneficial relationships?

Create those fond memories with your social media efforts… meet people, connect with them, build relationships and have fun… that’s what it’s all about!

Buried in the Information Avalanche – Do You Have a Beacon?

Do you get an insane amount of information and contacts coming at you on a daily basis? We’re pretty sure you do. It seems that anyone who is online today is under an extreme amount of overwhelm when it comes to the sheer quantity of “stuff” they’re continually exposed to.

The thing is, a lot of this information and the contacts you have are important to your business (some of it is vital). By connecting with organizational clarity to the contacts, information and knowledge you have, it can enable you to focus on critical tasks. These are the tasks you need to do to maintain your relationships with your prospects and clients and generate the revenue you need to grow your business and help more people.

The problems?

• Overwhelm from the sheer amount of information coming at you on a daily basis.
• Having a huge amount of critical information inside your head that you just don’t know where to download.
• Lack of clarity. It all just seems like a collage of “stuff” that you can’t find, make use of, or implement.
• Not having a trusted system that can help solve all of the above challenges.

The solution?

• It boils down to this plain and simple thing: Have and use a trusted system where you can store all your information and contacts in a way that your brain naturally connects to.

To check out the totally Cool Tool we use to organize all our contacts and information, Go Here!

Pat and Lorna About the Authors

If you're new here, you may want to subscribe to our RSS feed.

Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money. For more "COOL" tips, tools, knowledge and people, go to www.TheCoolestCouple.com or follow us on Twitter.

BTW - Check out the new Facebook Like Button just below. Click on it to share with your friends.

Bling! Shiny and Attractive – But Where Does it Take You?

You give away your power. With all the hype and “bling” that can be found online, it’s so easy to get caught up in it, and see it as something that’s going to make your business successful, and make you tons of money.

But then it doesn’t do that. It seems that in the end all you’ve done is send all YOUR traffic to someone else through their affiliate program, and your business is still where it was, or worse, because you’ve neglected it in favor of promoting someone else. Or maybe what they’ve taught you doesn’t work for your business, because you’re not in the same position as they are with their business. They have a bigger list, more reach, more money to invest, or they’re more well-known. You get the picture.

Too often people put others on a pedestal, thinking they can do no wrong, and that what they teach is the best thing since sliced bread. So often though, it ends up just being something that’s bright, shiny and attractive… with no substance behind it, or benefit for the customer.

Now, we’re not saying that affiliate programs are terrible, or that you shouldn’t purchase online training from other people… it’s just that you need to ensure that what you are buying into will work for you. Make sure it won’t lead you down a path that takes you farther away from your own success. And understand… these people are not better than you, they have just reached a different level in their business and have some things that they can teach you.

So… when an attractive offer comes by, check it out before you buy. Understand exactly what they are going to teach you and determine if it’s something that will benefit you. Are they doing what you want to do? Or have they gone a totally different path?

Signing up for other people’s affiliate programs and promoting them is great, and can make you some money in the process. Just understand that you may be sending the traffic that you spent time and money in attracting to someone else. Only you can determine if that is something you and your business can handle. Just think about it before you jump in.

So yes, things can appear brilliant and amazingly beneficial to you at first glance (the “bling” factor), just make sure you use your magnifying glass to determine if there is substance behind that shiny facade.

Did You Know (V4.0)

This is video #4 in the “Did You Know” series by Karl Fisch & Scott McLeod.

This video was posted to YouTube (in September 2009), but has become popular with over .5 million views.

Pat and Lorna About the Authors

If you're new here, you may want to subscribe to our RSS feed.

Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money. For more "COOL" tips, tools, knowledge and people, go to www.TheCoolestCouple.com or follow us on Twitter.

BTW - Check out the new Facebook Like Button just below. Click on it to share with your friends.


The Wisdom of Will Smith… Words to Live By

Will Smith – whether due to his upbringing or things he’s learned along the way – has a very insightful look on life and what’s important.

From a strong work ethic, making a difference in people’s lives, doing things one step at a time, to creating our own lives, Will shares what we feel are real gems in our life’s journey.

We feel what he has to say are words to live by… ideas and concepts that enrich our lives and most importantly, other people’s lives we touch. And what’s totally phenomenal is that Will doesn’t just say what’s important or tell people what to do. He lives it first, and then passes on the wisdom he’s gathered along the way.

We highly recommend you take a look at the video below… become inspired… and take to heart the life lessons Will shares with us. Enjoy…

Pat and Lorna About the Authors

If you're new here, you may want to subscribe to our RSS feed.

Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money. For more "COOL" tips, tools, knowledge and people, go to www.TheCoolestCouple.com or follow us on Twitter.

BTW - Check out the new Facebook Like Button just below. Click on it to share with your friends.

Be Sure to Have Enough Money to Start and Run Your Business with Jorge Bueno

Be Sure to Have Enough Money to Start and Run Your Business with Jorge Bueno

We were honoured to be able to catch Jorge Bueno for a COOL interview during the Marketing Funnel Mastery event held in Las Vegas.

In this video Jorge shares how making sure you have enough money to start and run your business is essential. You may think you have enough… but do you? Don’t be a statistic… listen to the interview with Jorge!!!

Jorge’s approach to teaching the topic of financing your business is very cool. He is totally committed to helping people… and it shows.

To find out more about Jorge visit him at: TheBusinessCodex.com

Pat and Lorna About the Authors

If you're new here, you may want to subscribe to our RSS feed.

Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money. For more "COOL" tips, tools, knowledge and people, go to www.TheCoolestCouple.com or follow us on Twitter.

BTW - Check out the new Facebook Like Button just below. Click on it to share with your friends.

Unorganized and Overwhelmed? What’s the Real Cost of Not Having it Together?

Are you overwhelmed… drowning in a flood of online contacts and information? Yep! Like most people operating a business online, you are bombarded with “stuff” every day; and if you are unorganized, anything of value just floats away with all of the garbage.

What does this mean to you and your audience?

It means that you cannot connect with and reach people who could really benefit from your message and what you have to offer. And… you miss out on a lot of information, that added to your knowledge base could make a huge impact in your customers’ lives.

So not only do you and your business miss out on an opportunity to grow and move forward, you are cheating a lot of other people out of an opportunity to learn, grow and move forward as well.

How do you get it all together? Find a way to organize it all that makes sense to you and in a format where you can find things and take action on them.

For an example of the system we use to make the most of everything online… Go Here!

You owe it to the world to share your passion and expertise… but if people can’t connect with you… and you lose the information that’s valuable to them… you are falling short in the potential you have to make a difference in peoples’ lives.

Pat and Lorna About the Authors

If you're new here, you may want to subscribe to our RSS feed.

Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money. For more "COOL" tips, tools, knowledge and people, go to www.TheCoolestCouple.com or follow us on Twitter.

BTW - Check out the new Facebook Like Button just below. Click on it to share with your friends.

Skype Phishing Scam How To Tell The Difference

This video shows the Skype phishing scam and showing you how to know if you are on a valid login for Skype. A few of our members have had this happen to them and we want to show how to prevent this and bring awareness. There are sure signs of when this is happening so please comment and share and let’s stop this scam.

Click below to watch a larger presentation