Did You Know? (V3.0)

This is video #3 in the “Did You Know” series by Karl Fisch & Scott McLeod.

This video was posted to YouTube (in November 2008), but has become very popular with over 2.3 million views. It was even adapted by Sony BMG at an executive meeting they held in Rome of that year.

So how fast is everything moving at you today? Did you ever wonder why some days you feel so overwhelmed? Guess what, it’s not you! Watch the video below to find out why.

Pat and Lorna About the Authors

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Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money. For more "COOL" tips, tools, knowledge and people, go to www.TheCoolestCouple.com or follow us on Twitter.

BTW - Check out the new Facebook Like Button just below. Click on it to share with your friends.

Happy New Year!

It’s a New Year, and as always it is associated with new beginnings and new possibilities. What a great feeling that is! It’s like starting with a clean slate or a level playing field with endless opportunities.

And of course it is the time for resolutions, plans and the setting of goals. Not only do people set personal goals, they set business goals as well. Great! It is much easier to direct a business when there’s a plan or “road map” to follow.

Along with all the “usual” plans for a business…

  • What products are we going to produce and offer?
  • What pricing are we going to set on these products?
  • What’s our marketing plan?
  • … an essential question to ask is “What is the focus of our business?”

    Believe it or not, there is one answer to that question that can apply to any and all businesses.

    That answer is… “To provide value to our customers.”

    Business success would be much more prevalent if this simple motto was followed.

    This motto has been and will continue to be the focus of our business at TheCoolestCouple.com.

    So to all we wish a Happy and Prosperous New Year! May 2010 be all that you hope for and much, much more.

    We would also like to thank all of our friends, clients and customers for the blessing of having you touch our lives. You are all very much appreciated.

    To a Spectacular 2010!

    Pat and Lorna About the Authors

    If you're new here, you may want to subscribe to our RSS feed.

    Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money. For more "COOL" tips, tools, knowledge and people, go to www.TheCoolestCouple.com or follow us on Twitter.

    BTW - Check out the new Facebook Like Button just below. Click on it to share with your friends.

    A Sneak Peek into Teleseminar Secrets

    Teleseminar Secrets season is fast approaching, and our good friend and mentor Alex Mandossian (who teaches the course) has put together some insightful preview training.

    We say insightful, because in this preview training he actually takes excerpts from his Teleseminar Secrets course and divulges some interesting and relevant information that you can actually use.

    Alex is a marketing wizard who has built an extremely successful business around teleseminars.

    So watch and listen as Alex gives you a sneak peek into Teleseminar Secrets:

    A Sneak Peek into Teleseminar Secrets

    At the end of the video you will see the following opt-in, we suggest that you opt-in to get additional content from Alex.

    TSS Opt-In

    TSS Opt-In

    Pat and Lorna About the Authors

    If you're new here, you may want to subscribe to our RSS feed.

    Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money. For more "COOL" tips, tools, knowledge and people, go to www.TheCoolestCouple.com or follow us on Twitter.

    BTW - Check out the new Facebook Like Button just below. Click on it to share with your friends.

    Your Business – What Are You In It For?

    You have a gift. You have something (experience, knowledge, or understanding) that can help others in some aspect of their lives. Perhaps it’s to help them move forward on something, or get through something with a lot less pain and effort, or maybe it’s just to help them make a better batch of brownies. Whatever it is you have, you can use it to improve the lives of others.

    So, why is it you do what you do in your business? We know… you’re probably thinking “wow… that’s a change in topic”. We don’t see it that way. Think carefully about this question. Is your business set up to share your gift with the world, to make people’s lives better? Or did you buy into your business because of the promise that it could make you a lot of money?

    We’re not saying you shouldn’t make a lot of money in your business… you definitely should. It’s just that if it is the main focus of your involvement in it, then the passion to help others, share your knowledge, and really be of service is going to be lacking.

    Start with your passion, your desire to help others and you will make a difference… and you’ll have a lot of fun along the way.

    Pat and Lorna About the Authors

    If you're new here, you may want to subscribe to our RSS feed.

    Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money. For more "COOL" tips, tools, knowledge and people, go to www.TheCoolestCouple.com or follow us on Twitter.

    BTW - Check out the new Facebook Like Button just below. Click on it to share with your friends.

    It’s Amazing What You Can Accomplish When You’re Connected

    Yes, it is definitely COOL to connect with friends and be a social butterfly on the social network sites. Facebook, Twitter, LinkedIn, and other social networks are cost effective (free) sites… which makes connecting with your friends that much more fun.

    Think about this… what if you could build your list, get more customers and even find some joint venture partners on the same sites you visit with your friends and followers? Well, you can.

    Be warned though, social networks still need to be social. That means you do not go on these sites and continually push your sites, blogs, products or services. You need to build rapport with the people who connect with you on these sites… build some solid relationships.

    Offer up some free advice or information on your topic of expertise… help other people first and become the expert in their eyes. Once you’ve done that, people will be a lot more receptive to you offering up what you are selling. Still… even once you’ve got the relationships built, the majority of your tweets, posts, etc. need to be social or about helping others.
    [Read more...]

    The Internet is Your Educational Experience with Teach Jim

    It was our honour to catch Teach Jim for a COOL interview during the Marketing Funnel Mastery event held in Las Vegas.

    In this video Teach Jim shares how there is so much for us to learn on the Internet… and how the Internet is our educational experience. Don’t take our word for it; listen to the interview with Teach Jim!!!

    Teach Jim is all about empowering others to get the most of their online educational experience and take control of their self-directed learning. He is definitely following his passion… and it shows!

    If you got any value from this experiences, please comment and share.

    To find out more about Teach Jim visit him at: <a href=”http://TeachJim.com/” target=”_blank”>TeachJim.com</a>

    Pat and Lorna About the Authors

    If you're new here, you may want to subscribe to our RSS feed.

    Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money. For more "COOL" tips, tools, knowledge and people, go to www.TheCoolestCouple.com or follow us on Twitter.

    BTW - Check out the new Facebook Like Button just below. Click on it to share with your friends.

    Be Sure to Have Enough Money to Start and Run Your Business with Jorge Bueno

    Be Sure to Have Enough Money to Start and Run Your Business with Jorge Bueno

    We were honoured to be able to catch Jorge Bueno for a COOL interview during the Marketing Funnel Mastery event held in Las Vegas.

    In this video Jorge shares how making sure you have enough money to start and run your business is essential. You may think you have enough… but do you? Don’t be a statistic… listen to the interview with Jorge!!!

    Jorge’s approach to teaching the topic of financing your business is very cool. He is totally committed to helping people… and it shows.

    To find out more about Jorge visit him at: TheBusinessCodex.com

    Pat and Lorna About the Authors

    If you're new here, you may want to subscribe to our RSS feed.

    Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money. For more "COOL" tips, tools, knowledge and people, go to www.TheCoolestCouple.com or follow us on Twitter.

    BTW - Check out the new Facebook Like Button just below. Click on it to share with your friends.

    Bling! Shiny and Attractive – But Where Does it Take You?

    You give away your power. With all the hype and “bling” that can be found online, it’s so easy to get caught up in it, and see it as something that’s going to make your business successful, and make you tons of money.

    But then it doesn’t do that. It seems that in the end all you’ve done is send all YOUR traffic to someone else through their affiliate program, and your business is still where it was, or worse, because you’ve neglected it in favor of promoting someone else. Or maybe what they’ve taught you doesn’t work for your business, because you’re not in the same position as they are with their business. They have a bigger list, more reach, more money to invest, or they’re more well-known. You get the picture.

    Too often people put others on a pedestal, thinking they can do no wrong, and that what they teach is the best thing since sliced bread. So often though, it ends up just being something that’s bright, shiny and attractive… with no substance behind it, or benefit for the customer.

    Now, we’re not saying that affiliate programs are terrible, or that you shouldn’t purchase online training from other people… it’s just that you need to ensure that what you are buying into will work for you. Make sure it won’t lead you down a path that takes you farther away from your own success. And understand… these people are not better than you, they have just reached a different level in their business and have some things that they can teach you.

    So… when an attractive offer comes by, check it out before you buy. Understand exactly what they are going to teach you and determine if it’s something that will benefit you. Are they doing what you want to do? Or have they gone a totally different path?

    Signing up for other people’s affiliate programs and promoting them is great, and can make you some money in the process. Just understand that you may be sending the traffic that you spent time and money in attracting to someone else. Only you can determine if that is something you and your business can handle. Just think about it before you jump in.

    So yes, things can appear brilliant and amazingly beneficial to you at first glance (the “bling” factor), just make sure you use your magnifying glass to determine if there is substance behind that shiny facade.

    Social Media Revolution Video

    Well this video is not officially part of the “Did You Know” series, but they do share some fact and figures, and of course the music.

    So is Social Media just a fad?

    Are Twitter, Facebook and all the other social networks site going to stay?

    Watch the video below to find out why and tell us your thoughts in the comments

    Pat and Lorna About the Authors

    If you're new here, you may want to subscribe to our RSS feed.

    Pat and Lorna Shanks deliver the "COOL" Goods and connections to "COOL" People. They provide tips, tools, education and informative sessions with knowledgeable people that enable entrepreneurs, independent professionals and small business owners to attract more clients and make more money. For more "COOL" tips, tools, knowledge and people, go to www.TheCoolestCouple.com or follow us on Twitter.

    BTW - Check out the new Facebook Like Button just below. Click on it to share with your friends.

    All for One and One for All – It’s a Community Spirit!

    The 3 musketeers… a community? Hey, the dictionary says a community can be of any size, and we believe that the musketeers commitment to supporting each other was definitely rooted in a community mindset. In the world of Reference.com… “Communities usually assist and support one another…”. So there you have it, The 3 Musketeers were a community.

    Does community also relate to the online world? We truly believe it does.

    An online community is a perfect venue for people to share information relating to the common interests of the group, and assisting and supporting each other in gaining the knowledge needed to achieve their goals. And as in all other areas of life, online communities will have their experts, the people who have been there and done that, who can pass on proven knowledge of how the other community members can achieve the same success.

    The members of the community have a voice… an equal opportunity to share their personal thoughts and insight with the other community members. It’s a place where they feel they will be heard and not be concerned about what others might think.

    And yet, the members of the community are not “sheep” or “clones” of each other. They have unique dreams and visions, and different roads to travel to achieve their goals. For instance, if online business success is a common interest of the community, there will be many different businesses to be found within its members.

    A community is like a foundation or home base for its members… a place to start or to come home to when they need assistance or support, and a place to experience and learn what they need to know to create success for themselves. Yet community members can belong to other groups that support and assist them in different ways… often directed there by other community members.

    Whether it be for training, syndication, or just connecting with each other, the members of an online community have so many social media sites and tools to use. It’s a vast world, but through the online world of social media it can get a lot smaller and closer… it can become a tight-knit community.

    An online community for learning, sharing and communicating… in our minds a very COOL place to belong!

    So… we’d love to know what your thoughts are on an online community, the tools and activities associated with them, and where you feel you would need some assistance from a community in regards to those tools and activities. For us to connect with you on this, we’d so very much appreciate it if you could take a few short minutes to leave us a comment on your thoughts of how a community could best help you.